Martha's Media blog

http://www.adbusters.org/ 1. The website reinforces brand Identity of the magazine as it has the same or similar spoofs on it and the name of the website. 2. The website is interactive with the 'Mind journeys' on it. 3. The website allows the brand to extend as it has a link that gives you the option to subscribe and donate, this creates a good image and gets the brand out buy word of mouth and donations. 4. The website extends the brand

Published six times a year by Adbusters media foundation, 199 to present. set edition: may/June 2016 price: £10.99 circulation: 120,000 readership (website April 2017) website:  https://adbusters.org/   Genre: independent/ campaigning/ culture jamming subtitle: 'journal of the mental environment' 'Based in Vancouver, British Columbia, Canada, Adbusters is a not-for-profit magazine fighting back against the hostile takeovers of out psychological, physical and cultural environments by commercial forces' Industry research task:  Adbusters Media Foundation-  https://www.adbusters.org/submissions/ Is the publisher a large mainstream organisation or an independent publisher?  Adbusters is an independent  publisher.  Is the publisher part of a media conglomerate?  Adbusters isn't part of a media conglomerate. What other products (magazines or other media products) does the organisation produce? They ...

Readings- Stuart Hall Page 43 What is the preferred reading of ‘Humans’? The TV programme ‘humans’ is based in a reality like our own however involves robots called ‘synths’.   It shows how humans depend on these ‘synths’ to do every day work for the humans giving viewers an insight to the development in artificial intelligence that could happen. I think the preferred reading is that ‘synths’ shouldn’t be developed as they could pose a threat scaring people. How is this encoded? The preferred meaning is encoded when in the first episode when Anita takes Sophie from her bed in the first episode which is scary for parents viewing the show. It is suggested that unhealthy emotional attachments may be developed shown between Odi and George. What other readings might this text generate? Another reading that might be generated is dominant this is a more positive outlook on the program where the reader may hope that Anita and Joe will meet and that she will escape as we...