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Section C: Online media - first impressions

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Zoella- First impressions  Very 'girly' themes  pastel colours  pretty Writing font used for logo  Advertising of clothes on her 'Shop' link  there are links to different areas on her website Beauty, Food, Life, Places, style and shop.  Links to social media  Very outdated  Attitude- first impressions  The website layout looks like a newspaper spread.  lots of links to sub topics eg. boys, community, entertainment, opinion, style, travel ect. its very up to date.  A lot of men in images

'Adbusters'- Magazine/ Website

http://www.adbusters.org/ 1. The website reinforces brand Identity of the magazine as it has the same or similar spoofs on it and the name of the website. 2. The website is interactive with the 'Mind journeys' on it. 3. The website allows the brand to extend as it has a link that gives you the option to subscribe and donate, this creates a good image and gets the brand out buy word of mouth and donations. 4. The website extends the brand

Adbusters: industry worksheet

Published six times a year by Adbusters media foundation, 199 to present. set edition: may/June 2016 price: £10.99 circulation: 120,000 readership (website April 2017) website:  https://adbusters.org/   Genre: independent/ campaigning/ culture jamming subtitle: 'journal of the mental environment' 'Based in Vancouver, British Columbia, Canada, Adbusters is a not-for-profit magazine fighting back against the hostile takeovers of out psychological, physical and cultural environments by commercial forces' Industry research task:  Adbusters Media Foundation-  https://www.adbusters.org/submissions/ Is the publisher a large mainstream organisation or an independent publisher?  Adbusters is an independent  publisher.  Is the publisher part of a media conglomerate?  Adbusters isn't part of a media conglomerate. What other products (magazines or other media products) does the organisation produce? They ...
Readings- Stuart Hall Page 43 What is the preferred reading of ‘Humans’? The TV programme ‘humans’ is based in a reality like our own however involves robots called ‘synths’.   It shows how humans depend on these ‘synths’ to do every day work for the humans giving viewers an insight to the development in artificial intelligence that could happen. I think the preferred reading is that ‘synths’ shouldn’t be developed as they could pose a threat scaring people. How is this encoded? The preferred meaning is encoded when in the first episode when Anita takes Sophie from her bed in the first episode which is scary for parents viewing the show. It is suggested that unhealthy emotional attachments may be developed shown between Odi and George. What other readings might this text generate? Another reading that might be generated is dominant this is a more positive outlook on the program where the reader may hope that Anita and Joe will meet and that she will escape as we...

NEA Production Pitch

Production Pitch Feedback: Don't film and drive. Start with the girl across the room from a boy, the boy catches her eye and she blinks to create in an inner though of a relationship with the boy as though they are together giving the audience the impression that they are together. The video then ends with the girl blinking again and being in the same place as the start of the video with the boy approaching her allowing the audience to realise it was her imagination however it might still be the start of something.

'Woman'- industry research and analysis

‘Woman’- Media industry • published weekly by IPC, 1937 to present. • Set edition: 23-29 August 1964 • Price: 7d (7 old pennies) • Women’s magazines became very popular in the post-war period and, in the 1960s, sales of women’s magazines reached 12 million copies per week. Woman’s sales alone were around 3 million copies per week in 1960. Current magazine :   www.timeincuk.com/brands/woman/ ‘Woman ‘competed with ‘Woman’s own’ and ‘Woman’s weekly’ to be the top-selling title. ‘Woman’ launched weekly in June, priced at 2d for a full colour magazine within a year, the title was selling 500,000 copies a week.         IPC - http://www.timeincuk.com/about/history/ The IPC is a large mainstream organisation as it as it involves a number of other companies. This means it appeals to a wider range of audience and have a different variety of content within it. It is a part of a conglomerate. The publication company also produces ...

'woman ' magazine- article analysis 'Evelyn Home'

WOMAN' MAGAZINE- EVELYN HOME ARTICLE ANALYSIS In the corner of the screen you can see the phrase "friend and counsellor to those with a personal problem" and this helps give the article a more informal feel, like you've got a trusted and lifelong friend to help you, comfort you, and support you through the troubled times, however there are many times in articles where this is not the case, and in the "Risk of Lost Love" article Evelyn blames the writer of the letter for not being a "warm and loving wife", and constantly berates her for not showing complete subservience to her man. The picture of Evelyn is of a more mature lady, and this is a wise editorial move as if there was a picture of a lady in her mid 20s, no one would take the advice seriously as they would believe that she hasn't been experienced in troubles such as adultery and an over-worked, stressed out housewife. instead, a mature woman offers comfort as she would've had mo...